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Adweek Copywriting Handbook
Language
English
English
E-book
Adobe ePub DRM
Great copy is the heart and soul of the advertising business. In this practical guide, legendary cop...
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Libristo code: 39912147
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45 b
45 b
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Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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About the book
Full name
Adweek Copywriting Handbook
Author
Joseph Sugarman
Language
English
English
Binding
E-book - Adobe ePub DRM
Date of issue
2012
EAN
9781118428795
Libristo code
39912147
Publishers
John Wiley & Sons Inc
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