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Sales Enablement

Tools and Techniques for Modern Sales Organization

Language EnglishEnglish
Book Paperback
Book Sales Enablement Dietmar Kilian
Libristo code: 46022213
Publishers Springer, Berlin, November 2023
This book helps in building an optimally designed and customer-oriented sales organization. It place... Full description
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This book helps in building an optimally designed and customer-oriented sales organization. It places a special emphasis on purchasing decisions and leads to producing a decisive competitive advantage.  The focus is on the sales enablement process as a holistic framework concept. It forms the infrastructure that ensures efficient cooperation between all areas of the company. The book explains the alignment of all goals, motivations, thought patterns, actions and campaigns in relation to the needs of the customer. In addition, it shows the most promising methods and approaches and how the practical start of sales enablement can look like. The book is aimed at managers and all who deal with sales strategies.  

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About the book

Full name Sales Enablement
Language English
Binding Book - Paperback
Date of issue 2024
Number of pages 96
EAN 9783658403676
Libristo code 46022213
Publishers Springer, Berlin
Weight 157
Dimensions 148 x 210
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