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Meta-Luxury
Language
English
English
Book
Hardback
Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture a...
Full description
Libristo code: 04448949
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163 b
163 b
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Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.
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About the book
Full name
Meta-Luxury
Author
Manfredi Ricca
Language
English
English
Binding
Book - Hardback
Date of issue
2012
Number of pages
224
EAN
9780230293571
ISBN
0230293573
Libristo code
04448949
Publishers
PALGRAVE MACMILLAN
Weight
502
Dimensions
241 x 164 x 19
Categories
Economics, Finance, Business & Management
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Business & Management
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Management & management techniques
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Management of specific areas
>
Research & development management
Economics, Finance, Business & Management
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Business & Management
>
Sales & marketing
>
Market research
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