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Customer Advisory Boards
Language
English
English
Book
Hardback
This text shows senior managers how to create and make use of an effective customer advisory board (...
Full description
Libristo code: 06680568
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285 b
285 b
116.39
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This text shows senior managers how to create and make use of an effective customer advisory board (CAB). Carter (sales and marketing, Columbia U.) explains how to use different types of customer bases to form advisory boards to help plan future investments, create new products, and improve existing
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About the book
Full name
Customer Advisory Boards
Author
Tony Carter
Language
English
English
Binding
Book - Hardback
Date of issue
2003
Number of pages
182
EAN
9780789015570
ISBN
9780789015570
Libristo code
06680568
Publishers
Taylor & Francis Inc
Weight
430
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