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Advertising Language
Language
English
English
Book
Paperback
Advertising Language analyses the ways advertisers use language to gain and retain the attention of...
Libristo code: 06735973
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207 b
207 b
84.39
€
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Advertising Language analyses the ways advertisers use language to gain and retain the attention of their audience. Contrasting British and Japanese advertising styles it reveals penetrating insights into these two cultures.
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About the book
Full name
Advertising Language
Author
Keiko Tanaka
Language
English
English
Binding
Book - Paperback
Date of issue
1999
Number of pages
168
EAN
9780415198356
ISBN
9780415198356
Libristo code
06735973
Publishers
Taylor & Francis Ltd
Weight
214
Dimensions
138 x 217 x 14
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