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Summary: Blown to Bits
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The must-read summary of Philip Evans and Thomas Wurster's book: "e;Blown to Bits: How the New Economics of Information Transforms Strategy"e;.This complete summary of the ideas from Philip Evans and Thomas Wurster's book "e;Blown to Bits"e; argues that within most traditional business models, there is a trade-off between richness and reach. In their book, the authors highlight that the Internet has the ability to remove this trade-off by being able to deliver a 'rich' product to a greater 'reach' of the general market. This summary will demonstrate that in order to achieve this, companies do not need a new set of strategic principles, but a realignment of those already existing.Added-value of this summary:* Save time* Understand key concepts* Expand your business knowledgeTo learn more, read "e;Blown to Bits"e; and find out how you can start taking advantage of the Internet to improve your flow of information and benefit your business.
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