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Transformative Marketing
Language
English
English
Book
Hardback
Digital is more than just technology, it's total business transformation. With the growing influence...
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Libristo code: 18912859
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396 b
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Digital is more than just technology, it's total business transformation. With the growing influence of marketing technology as a driver of change, this book provides a roadmap to business transformation through digital marketing. Digital is not a choic
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About the book
Full name
Transformative Marketing
Author
KAUFMAN
Language
English
English
Binding
Book - Hardback
Date of issue
2023
Number of pages
150
EAN
9780815392354
ISBN
9780815392354
Libristo code
18912859
Publishers
Taylor & Francis Inc
Dimensions
156 x 234
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