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Systems Thinking and Process Dynamics for Marketing Systems
Technologies and Applications for Decision Management
Language
English
English
Book
Hardback
"This book describes a holistic approach to monitoring, evaluating, and applying appropriate marketi...
Libristo code: 03179890
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513 b
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"This book describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company"--Provided by publisher.
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About the book
Full name
Systems Thinking and Process Dynamics for Marketing Systems
Author
Rajagopal
Language
English
English
Binding
Book - Hardback
Date of issue
2012
Number of pages
345
EAN
9781466609693
ISBN
9781466609693
Libristo code
03179890
Publishers
Idea Group,U.S.
Weight
1089
Dimensions
216 x 280 x 21
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