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Special Interest

Ressortjournalismus - Konzepte, Ausbildung, Praxis

Language GermanGerman
Book Paperback
Book Special Interest Markus Kaiser
Libristo code: 02015991
Publishers Springer Fachmedien Wiesbaden, February 2013
Ob Sport-, Medizin-, Technik- oder Kulturjournalismus: Thematisch spezialisierter Journalismus nimmt... Full description
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Ob Sport-, Medizin-, Technik- oder Kulturjournalismus: Thematisch spezialisierter Journalismus nimmt zu in allen Medien, ob Internet, Radio, Fernsehen oder Presse. Auf spezielle Zielgruppen zugeschnitten sind häufig auch redaktionelle Publikationen in der Unternehmenskommunikation wie Kundenzeitschriften, Online Fachportale oder Podcasts.§Welche Anforderungen stellt das spezielle Thema? Wie spricht man die jeweilige Zielgruppe an? Wie kommt man in den Politikjournalismus, Modejournalismus oder die anderen Ressorts?§Das Buch stellt die Besonderheiten der einzelnen Themen und Zielgruppen vor und beschreibt die Wege zum jeweiligen Ressort. Experten geben Antworten und Tipps.

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About the book

Full name Special Interest
Author Markus Kaiser
Language German
Binding Book - Paperback
Date of issue 2013
Number of pages 217
EAN 9783658017361
ISBN 3658017368
Libristo code 02015991
Publishers Springer Fachmedien Wiesbaden
Weight 374
Dimensions 148 x 210

Categories

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Economics, Finance, Business & Management > Industry & industrial studies > Media, entertainment, information & communication industries > Publishing industry & journalism
Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Communication studies
Society & Social Sciences > Sociology & anthropology > Sociology
Technology, Engineering, Agriculture > Industrial chemistry & manufacturing technologies > Other manufacturing technologies
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