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Social Media Intelligence
Language
English
English
Book
Paperback
In the world of Facebook, Twitter and Yelp, water-cooler conversations with co-workers and backyard...
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Libristo code: 22513770
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123 b
123 b
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In the world of Facebook, Twitter and Yelp, water-cooler conversations with co-workers and backyard small talk with neighbors have moved from the physical world to the digital arena. In this new landscape, organizations ranging from Fortune 500 companies t
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About the book
Full name
Social Media Intelligence
Author
Moe, Professor Wendy W. (University of Maryland, College Park), Schweidel, Professor David A. (Associate Professor of Marketing, Emory University, Atlanta)
Language
English
English
Binding
Book - Paperback
Date of issue
2019
Number of pages
204
EAN
9781108708029
ISBN
1108708021
Libristo code
22513770
Publishers
Cambridge University Press
Weight
300
Dimensions
153 x 230 x 10
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