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Recent research in the field of business strategy has shown that strategic flexibility can be achiev...
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Libristo code: 12043645
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136 b
136 b
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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy. They argue that the concept of scenario planning is as much an art as a practical management tool.
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About the book
Full name
Scenario Planning
Author
M. Lindgren, H. Bandhold
Language
English
English
Binding
Book - Paperback
Date of issue
2003
Number of pages
180
EAN
9781349431977
ISBN
1349431974
Libristo code
12043645
Publishers
Palgrave Macmillan
Weight
305
Dimensions
152 x 229 x 12
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