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Real Options:

Name: Real Options:
Brand: Oxford University Press Inc
SKU: 04479235
Price: 40.89 EUR
Availability: InStock
Author: Martha Amram
ISBN: 9780875848457

Managing Strategic Investment in an Uncertain World

Martha Amram

Language

English

Book Hardback

Libristo code: 04479235

Publishers Oxford University Press Inc, December 1998

Martha Amram and Nalin Kulatilaka suggest a smarter new way to think about strategic investments in... Full description

Libristo code: 04479235

100 b

40.89 € VAT included

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Martha Amram and Nalin Kulatilaka suggest a smarter new way to think about strategic investments in terms of real options. By applying options thinking - the concept underlying the recent Nobel Prize-winning work on financial options - to the evaluation of nonfinancial assets, this innovative approach brings a financial market discipline to the evaluation of a company's opportunities. Using real options theory, managers can more effectively target crucial opportunities to redeploy, delay, modify, or even abandon capital-intensive projects as events unfold. Corporate executives in finance, investments, and project management should share this book with decision makers in information technology, strategic planning, corporate restructuring, venture capital, and law.