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Persuasion Ethics Today
Language
English
English
Book
Hardback
Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions,...
Libristo code: 02795935
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620 b
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Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula. Ethical questio
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About the book
Full name
Persuasion Ethics Today
Author
Margaret Duffy, Esther Thorson
Language
English
English
Binding
Book - Hardback
Date of issue
2015
Number of pages
304
EAN
9780765644718
ISBN
9780765644718
Libristo code
02795935
Publishers
Taylor & Francis Ltd
Weight
750
Dimensions
152 x 229 x 19
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