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New Dimensions in Investor Relations - Competing for Capital in the 21st Century

Language EnglishEnglish
Book Hardback
Book New Dimensions in Investor Relations - Competing for Capital in the 21st Century Bruce W. Marcus
Libristo code: 04887803
Publishers John Wiley & Sons Inc, November 1997
The acknowledged bible on investor relations Investor relations is an essential facet of any public... Full description
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The acknowledged bible on investor relations Investor relations is an essential facet of any publicly traded company, inevitably affecting its stock price, investments, and liquidity. Maximizing Your Investor Relations provides practical guidance needed to master this complex undertaking and advocate persuasively on your company's behalf to achieve greater recognition and value. Comprehensive and thoughtful, it focuses on controlling the day-to-day mechanics of investor relations to more effectively compete for capital. BRUCE W. MARCUS (Easton, Connecticut) has held senior executive positions with Mobil Corporation, Arthur Young & Co., and Coopers and Lybrand. SHERWOOD LEE WALLACE (Northbrook, Illinois) is President and CE of the Investor Relations Company.

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About the book

Full name New Dimensions in Investor Relations - Competing for Capital in the 21st Century
Author Bruce W. Marcus, Sherwood Lee Wallace
Language English
Binding Book - Hardback
Date of issue 1997
Number of pages 432
EAN 9780471141532
ISBN 0471141534
Libristo code 04887803
Publishers John Wiley & Sons Inc
Weight 778
Dimensions 165 x 241 x 29

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management of specific areas > Budgeting & financial management
Economics, Finance, Business & Management > Finance & accounting > Finance > Corporate finance
Economics, Finance, Business & Management > Finance & accounting > Finance > Investment & securities
Economics, Finance, Business & Management > Business & Management > Management & management techniques > Management: leadership & motivation
Economics, Finance, Business & Management > Business & Management > Business competition
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