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Motivation factors
Language
English
English
Book
Paperback
Motivation Factors Influencing Foreign Tourists to Jordan: Case Studies of Amman and Petra. This stu...
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Libristo code: 09214272
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Motivation Factors Influencing Foreign Tourists to Jordan: Case Studies of Amman and Petra. This study adopts a model based on push and pull factors as the conceptual framework. As little information has been documented about travel motivations to Jordan, this study attempts to identify motivation factors of foreign tourists to the country as different tourist markets demonstrate different domains of behavior. This may have important marketing implications to the country especially in terms of examination of motives in segmenting markets, designing promotional programs and decision making about destination development.
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About the book
Full name
Motivation factors
Author
Bashar Alhaj Mohammad
Language
English
English
Binding
Book - Paperback
Date of issue
2015
Number of pages
200
EAN
9783659681646
Libristo code
09214272
Publishers
LAP Lambert Academic Publishing
Weight
316
Dimensions
150 x 220 x 12
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