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Million Dollar Mailings

The Art and Science of Creating Money-Making Direct Mail, Including Secrets of Using Direct Mail to Make Money on the Internet

Language EnglishEnglish
Book Hardback
Book Million Dollar Mailings Denison Hatch
Libristo code: 05081869
Publishers Bonus Books Inc, April 1997
Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative techniqu... Full description
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Denny Hatch gives an exclusive inside's look at the art and science of direct mail creative technique - copy approaches, design, formats, offers - unlike anything ever before assembled. This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.

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About the book

Full name Million Dollar Mailings
Author Denison Hatch
Language English
Binding Book - Hardback
Date of issue 1997
Number of pages 536
EAN 9781566251624
ISBN 1566251621
Libristo code 05081869
Publishers Bonus Books Inc
Weight 1838
Dimensions 225 x 286 x 40

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing > Advertising
Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
Economics, Finance, Business & Management > Business & Management > Business communication & presentation
Computing & Information Technology > Digital lifestyle > Internet guides & online services
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