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Le petit Com 2025

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Language FrenchFrench
Book Book
Book Le petit Com 2025 Gaëlle Boulbry
Libristo code: 45483659
Publishers DUNOD, September 2024
En 48 pages  et  15 fiches pratiques, le  Petit Com  fournit toutes  les  pratiques indispensables ... Full description
? points 21 b
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En 48 pages  et  15 fiches pratiques, le  Petit Com  fournit toutes  les  pratiques indispensables  de la communication, des démarches stratégiques et opérationnelles aux actions de promotion et de relations publiques, notamment  :construire une stratégiedéfinir des objectifs et des ciblesdéterminer un budgetrédiger une charte graphiqueétablir un plan médiaconnaître la réglementation médiaconcevoir des actions de promotionestimer et contrôler les performances→ Depuis plus de 13 ans,  Les Petits Experts  récapitulent les chiffres, données et savoir-faire clés sur une vingtaine de thématiques en fiches synthétiques et en 48 pages. Mis à jour chaque année, ils sont un  repère indispensable  pour tout  étudiant ou professionnel.

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About the book

Full name Le petit Com 2025
Author Gaëlle Boulbry
Language French
Binding Book - Book
Date of issue 2024
Number of pages 48
EAN 9782100855209
Libristo code 45483659
Publishers DUNOD
Weight 52
Dimensions 100 x 210 x 5

Categories

Economics, Finance, Business & Management > Business & Management > Business communication & presentation
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