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Internes Marketing
Integration der Kunden- und Mitarbeiterorientierung. Grundlagen - Implementierung - Praxisbeispiele
Language
German
German
Book
Paperback
Manfred Bruhn vermittelt einen systematischen und praxisnahen Überblick über die einzelnen Facetten...
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Libristo code: 02619739
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184 b
184 b
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Manfred Bruhn vermittelt einen systematischen und praxisnahen Überblick über die einzelnen Facetten des Internen Marketing: Grundlagen, Internes Marketing aus Sicht des Personal- und des Marketingmanagements, Messung und Kontrolle, Umsetzung in der Unternehmenspraxis.§
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About the book
Full name
Internes Marketing
Author
Manfred Bruhn
Language
German
German
Binding
Book - Paperback
Date of issue
2012
Number of pages
732
EAN
9783663059745
ISBN
366305974X
Libristo code
02619739
Publishers
Gabler Verlag
Weight
1152
Dimensions
170 x 244 x 37
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