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Innovation Process

Name: Innovation Process
Brand: EMS GEODIF
SKU: 46093262
Price: 25.99 EUR
Availability: InStock
Author: Lettig
ISBN: 9782386301124

How Knowledge is Generated

Lettig

Language

English

Book Book

Libristo code: 46093262

Publishers EMS GEODIF, October 2024

The book offers insights and strategies to help companies and managers generate and manage knowledge... Full description

Libristo code: 46093262

64 b

25.99 € VAT included

In stock at our supplier Shipping in 14-17 days

Delivery to Austria

Up to 30 days for returns

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The book offers insights and strategies to help companies and managers generate and manage knowledge, enabling the successful implementation of innovations and digitalization projects. It outlines the customer and employee engagement activities necessary to transform information into actionable knowledge. By addressing the pragmatic applicability of the innovation process for fostering a growth mindset and customer centricity, the book emphasizes that information becomes knowledge only when sorted and given context and made usable by the company. Developed using case studies and interviews from the financial services, life sciences, and technology industries, the book introduces a pragmatic innovation process and knowledge generation framework. It presents seven practical guidelines to support managers in achieving their innovation goals.