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Influencer Marketing
Language
English
English
Book
Hardback
Influencers offer brands the ability to deliver the "right" communication and marketing messages to...
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Libristo code: 46880085
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565 b
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Influencers offer brands the ability to deliver the "right" communication and marketing messages to a specific target audience. This is one of the first textbooks to explore the phenomenon of Influencer Marketing and how it fits within marketing communications to build brands and their communities.
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About the book
Full name
Influencer Marketing
Author
Sevil Yesiloglu
Language
English
English
Binding
Book - Hardback
Date of issue
2025
Number of pages
320
EAN
9781032562247
ISBN
1032562242
Libristo code
46880085
Publishers
Taylor & Francis Ltd
Weight
770
Dimensions
174 x 246
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