Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits.
Create an account for free
Contact
How to shop
Help
Delivery
Austrian Post 5.99 €
GLS courier 5.49 €
DPD courier 4.99 €
DPD point 3.99 €
Shopping guide
My account
▸
Empty :-(
0
Language
English
English
Book
Paperback
Too many new products fail. New products which are hard to differentiate from existing products won'...
Full description
Libristo code: 12041249
?
129 b
129 b
52.69
€
VAT included
In stock at our supplier
Shipping in 5-8 days
Delivery to Austria
Delivery to Austria
Up to 30 days for returns
Customers also purchased
/
Paperback
16.89
€
/
Paperback
53.69
€
/
Paperback
23.50
€
Too many new products fail. New products which are hard to differentiate from existing products won't capture the customer's imagination. The failure is due to a poor understanding of customers' needs. Companies need to take a radical approach to identifying customers' real needs, and this book demonstrates innovative ways to achieve this.
Actress
&
Polyglot
EWA KASP
for
Play video
Libristo has the largest selection of foreign-language books. That’s why I buy my books there.
About the book
Full name
Identifying Hidden Needs
Author
Keith Goffin, Fred Lemke, Ursula Koners
Language
English
English
Binding
Book - Paperback
Date of issue
2010
Number of pages
261
EAN
9781349305315
ISBN
1349305316
Libristo code
12041249
Publishers
Palgrave Macmillan
Weight
454
Dimensions
234 x 154 x 22
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
/
Paperback
10.79
€
/
Paperback
42.09
€
/
Paperback
7.29
€
/
Paperback
7.09
€
/
Hardback
21.29
€
Book advisor Libroamiko
By using this chat, you are communicating with generative artificial intelligence. By using it, you also agree to the processing of personal data.
Hi! I'm Libroamiko, your book advisor.
How can I help you?
Hi, I'm Libroamiko, can I help?