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Hello, Hello Brazil

Name: Hello, Hello Brazil
Brand: Duke University Press
SKU: 04937941
Price: 136.09 EUR
Availability: InStock
Author: Bryan McCann
ISBN: 9780822332848

Popular Music in the Making of Modern Brazil

Bryan McCann

Language

English

Book Hardback

Libristo code: 04937941

Publishers Duke University Press, May 2004

"Hello, hello Brazil" was the standard greeting Brazilian radio announcers of the 1930s used to welc... Full description

Libristo code: 04937941

333 b

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"Hello, hello Brazil" was the standard greeting Brazilian radio announcers of the 1930s used to welcome their audience into an expanding cultural marketplace. New genres like samba and repackaged older ones like choro served as the currency in this marketplace, minted in the capital in Rio de Janeiro and circulated nationally by the burgeoning recording and broadcasting industries. Bryan McCann chronicles the flourishing of Brazilian popular music between the 1920s and the 1950s. Through analysis of the competing projects of composers, producers, bureaucrats, and fans, he shows that Brazilians alternately envisioned popular music as the foundation of a unified national culture and used it as a tool to probe divisions of race and region. McCann explores the links between the growth of the cultural industry, rapid industrialization, and the rise and fall of Getulio Vargas's Estado Novo dictatorship. He argues that these processes opened a window of opportunity for the creation of enduring cultural patterns and demonstrates that the understandings of popular music cemented in the mid-twentieth century continue to structure Brazilian cultural life in the early twenty-first.