Check order status

Become part of a community of book lovers from all over the world and get access to a whole bunch of benefits. Create an account for free

Austrian Post 5.49 € DPD courier 3.99 € DPD point 2.99 € GLS courier 4.99 €

Contact

How to shop

Help

My account

▸ Empty :-(

Global Competitive Strategy

Name: Global Competitive Strategy
Brand: Cambridge University Press
SKU: 04399300
Price: 78.19 EUR
Availability: InStock
Author: Daniel F Spulber
ISBN: 9780521880817

Daniel F Spulber

Language

English

Book Hardback

Libristo code: 04399300

Publishers Cambridge University Press, July 2007

Globalization has fundamentally changed the game of business. Strategic frameworks developed for the... Full description

Libristo code: 04399300

191 b

78.19 € VAT included

In stock at our supplier Shipping in 10-18 days

Delivery to Austria

Up to 30 days for returns

Customers also purchased

Oscar Niemeyer Philippe Trétiack

Paperback

23.89 €

Dračí mor Jana Rečková

Paperback

8.89 €

Tentazione Alfa Lee Savino

Paperback

12.69 €

Unbegreifbar ... Bits Markus Hansen

Paperback

9.79 €

Dessins, Estampes, Livres A Figures Que Renferme La Bibliotheque de Feu M.Antoine-Augustin Renouard J. Renouard et Cie L. Potier

Paperback

14.99 €

mathewerkstatt 9. Schuljahr - Mittlerer Schulabschluss - Allgemeine Ausgabe - Wiederholungsbausteine Bärbel Barzel

Paperback

17.09 €

El gamo ante la casa solitaria Thomas Hardy

Paperback

18.99 €

Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternative approaches to understand and cope with these far-reaching changes. We must learn to think globally in order to succeed. Global Competitive Strategy shows how we can do this by providing a unique set of strategic tools for international business. Such tools include the 'star analysis' that allows strategy makers to integrate geographic information with market information about the global business environment. Also introduced is the 'global value connection' that shows managers how to account for the gains from trade and the costs of trade. Aimed at MBA students taking courses in international strategy, consultants and practising managers with responsibility for strategic development, this 2007 book offers a comprehensive strategic framework for gaining competitive advantage in the global marketplace.