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Future Store

Language GermanGerman
Book Paperback
Book Future Store E Krug
Libristo code: 09488126
Publishers Gbi-Genios Verlag, July 2015
Der Extra Future Store, ein Verbrauchermarkt der Metro-Group, dient als Test-Supermarkt für aktuelle... Full description
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Der Extra Future Store, ein Verbrauchermarkt der Metro-Group, dient als Test-Supermarkt für aktuelle hochtechnologische Innovationen. Mit diesem Pilotprojekt soll die Technik praxisnah getestet werden und darüber hinaus gleichzeitig die Reaktion und Akzeptanz der Kunden. (1) , (2) Dieser Hightech-Store gilt als zukunftweisendes Beispiel für den stationären Handel, für den die heute getesteten Technologien in fünf bis zehn Jahren zur Standardausrüstung gehören könnten. (3) , (4) , (5) Der Future Store soll vor allem zu einer stärkeren Kundenbindung führen, eine neue Möglichkeit eines individuellen Marketings bieten, den Einkaufsprozess effizienter gestalten, auf weitere Sicht Kosten senken und vor allem den technologischen Fortschritt für den Handel vorantreiben. (3) , (6)

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About the book

Full name Future Store
Author E Krug
Language German
Binding Book - Paperback
Date of issue 2015
Number of pages 18
EAN 9783737942430
ISBN 3737942439
Libristo code 09488126
Publishers Gbi-Genios Verlag
Weight 50
Dimensions 178 x 254 x 2
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