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Franchisees as Consumers

Benchmarks, Perspectives and Consequences

Language EnglishEnglish
Book Hardback
Book Franchisees as Consumers Jenny Buchan
Libristo code: 01428330
Publishers Springer-Verlag New York Inc., November 2012
This book explores the roles franchisees play in modern business and their importance to the success... Full description
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This book explores the roles franchisees play in modern business and their importance to the success of every franchise arrangement. It also examines why franchisees are more vulnerable under the law than employees and suppliers and what can be done about it.

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About the book

Full name Franchisees as Consumers
Author Jenny Buchan
Language English
Binding Book - Hardback
Date of issue 2012
Number of pages 198
EAN 9781461456131
ISBN 1461456134
Libristo code 01428330
Publishers Springer-Verlag New York Inc.
Weight 483
Dimensions 155 x 235 x 16

Categories

Economics, Finance, Business & Management > Business & Management > Management & management techniques
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