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Experience-Based Communication
Language
English
English
Book
Hardback
This book teaches readers how to architect the way their company is experienced at every real-life t...
Full description
Libristo code: 01570040
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109 b
109 b
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This book teaches readers how to architect the way their company is experienced at every real-life touchpoint. It explains how to use physical meetings and locations to create an affinity with a given market segment as well as how to engage an audience.
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About the book
Full name
Experience-Based Communication
Author
Jens Ornbo, Claus Sneppen, Peter F. Würtz
Language
English
English
Binding
Book - Hardback
Date of issue
2008
Number of pages
278
EAN
9783540787112
ISBN
3540787119
Libristo code
01570040
Weight
618
Dimensions
161 x 245 x 19
Categories
Economics, Finance, Business & Management
>
Business & Management
>
Sales & marketing
>
Market research
Economics, Finance, Business & Management
>
Business & Management
>
Sales & marketing
>
Public relations
Economics, Finance, Business & Management
>
Business & Management
>
Management & management techniques
