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Erfolgsfaktor Service
Strategisches Servicemanagement Im Nationalen Und Internationalen Marketing
Language
German
German
Book
Paperback
Andreas Mann präsentiert eine detaillierte Analyse der strategischen Wirkung des Service als eigenst...
Libristo code: 01757331
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184 b
184 b
75.29
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Andreas Mann präsentiert eine detaillierte Analyse der strategischen Wirkung des Service als eigenständiges Marketinginstrument, des Einflusses von Service auf den Unternehmenserfolg sowie der Erfolgsfaktoren des Servicemanagements.
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About the book
Full name
Erfolgsfaktor Service
Author
Andreas Mann
Language
German
German
Binding
Book - Paperback
Date of issue
1998
Number of pages
685
EAN
9783824468034
ISBN
3824468034
Libristo code
01757331
Publishers
Deutscher Universitätsverlag
Weight
835
Dimensions
148 x 210 x 36
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