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Language
German
German
Book
Paperback
Das Thema Einkaufsstress von Konsumenten ist für den Handel von hoher Bedeutung. Carmen-Maria Albrec...
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Libristo code: 01783294
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172 b
172 b
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Das Thema Einkaufsstress von Konsumenten ist für den Handel von hoher Bedeutung. Carmen-Maria Albrecht entwickelt ein Instrument zur Messung von Einkaufsstress, untersucht geschäfts-, sortiments- und verkäuferspezifische Faktoren, die Einkaufsstress im Einzelhandelsgeschäft auslösen können, und deckt unmittelbare, mittelbare und langfristige Konsequenzen von Einkaufsstress auf, um seine monetären wie nicht monetären Folgen für Handelsmanager zu verdeutlichen.
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About the book
Full name
Einkaufsstress
Author
Carmen-Maria Albrecht
Language
German
German
Binding
Book - Paperback
Date of issue
2009
Number of pages
239
EAN
9783834920201
ISBN
3834920207
Libristo code
01783294
Publishers
Springer Fachmedien Wiesbaden
Weight
318
Dimensions
148 x 210 x 14
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