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Digital CRM

Strategies and Emerging Trends: Building Customer Relationship in the Digital Era

Language EnglishEnglish
Book Paperback
Book Digital CRM Marco Bardicchia
Libristo code: 50939779
Publishers Independently published, December 2022
4th edition - Jan 2023Effective customer relationship management (CRM) is crucial for businesses, pa... Full description
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4th edition - Jan 2023

Effective customer relationship management (CRM) is crucial for businesses, particularly in the digital era.

By tracking customer data and analyzing their behavior, businesses can tailor their marketing and sales efforts to better meet the needs of their customers.

In Digital CRM: Strategies and Emerging Trends. Building Customer Relationship in the Digital Era, Marco Bardicchia explores how to effectively manage interactions with customers and potential customers from initial contact to post-purchase follow-up.

This book is a valuable resource for anyone looking to improve their customer relationships and increase the chances of success for their business.

Key topics: Marketing CRM, Digital Marketing, Customer Relationship Management, CRM, Digital Trends.

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About the book

Full name Digital CRM
Language English
Binding Book - Paperback
Date of issue 2022
Number of pages 98
EAN 9798370812590
Libristo code 50939779
Weight 144
Dimensions 152 x 229 x 5
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