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Customer Relationship Management

Language EnglishEnglish
Book Paperback
Book Customer Relationship Management Bakary Gbane
Libristo code: 43668877
Publishers Our Knowledge Publishing, June 2023
CUSTOMER RELATIONSHIP MANAGEMENT. This book aims to help small and medium-sized business owners unde... Full description
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CUSTOMER RELATIONSHIP MANAGEMENT. This book aims to help small and medium-sized business owners understand the basics of customer relationship management (CRM) and, more specifically, how CRM tools and the Internet can help them implement CRM measures in their business. If you want to understand how to better meet your customers' needs, this book is for you. What is customer relationship management? The concept of CRM encompasses the ways in which your company interacts with your customers. Most people think of CRM as capturing customer information. But that's only part of the picture. CRM is about using technology to gather the information you need to provide better support and service to your customers. In other words, CRM is also about what you do with that information to better meet the needs of your existing customers, and to find new customers to increase your profits.

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About the book

Full name Customer Relationship Management
Author Bakary Gbane
Language English
Binding Book - Paperback
Date of issue 2023
Number of pages 68
EAN 9786206110453
ISBN 6206110451
Libristo code 43668877
Weight 119
Dimensions 150 x 220 x 5
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