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Cruise Management

Language EnglishEnglish
Book Paperback
Book Cruise Management Alexis Papathanassis
Libristo code: 09540486
Publishers Springer Fachmedien Wiesbaden, October 2011
Increasingly, cruise operators are utilising information and communication technologies (ICTs) to im... Full description
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Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators’ back-offices and for cruisers’ consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.

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About the book

Full name Cruise Management
Author Alexis Papathanassis
Language English
Binding Book - Paperback
Date of issue 2011
Number of pages 249
EAN 9783834932723
ISBN 3834932728
Libristo code 09540486
Publishers Springer Fachmedien Wiesbaden
Weight 344
Dimensions 148 x 210 x 14

Categories

Economics, Finance, Business & Management > Business & Management > Sales & marketing
Economics, Finance, Business & Management > Industry & industrial studies > Transport industries
Economics, Finance, Business & Management > Industry & industrial studies > Retail & wholesale industries
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