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Crisis Communication

A Stakeholder Approach

Language EnglishEnglish
Book Hardback
Book Crisis Communication Martin N. Ndlela
Libristo code: 19745235
Publishers Birkhauser Verlag AG, September 2018
This timely book explores crises as an inevitable part of modern society, which causes ramifications... Full description
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This timely book explores crises as an inevitable part of modern society, which causes ramifications not only for organisations, but also for a diverse range of stakeholders. Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis communication process, the author draws upon various business disciplines and covers the management of issues, risk, reputation and relationships. Covering all stages of crisis communication, from pre-crisis to post-crisis, stakeholder engagement is analysed through a series of case studies, with a particular focus on the role of social media. Scholars of corporate communications and business strategy will find this new book undoubtedly useful, and it will be of particular interest to those involved in crisis communication and management.

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About the book

Full name Crisis Communication
Language English
Binding Book - Hardback
Date of issue 2018
Number of pages 160
EAN 9783319972558
ISBN 3319972553
Libristo code 19745235
Weight 354
Dimensions 217 x 156 x 12
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