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Dear customers, due to a public holiday, customer support is not available today. We will attend to your requests the next business day. Thank you for your understanding.
Language
German
German
Book
Paperback
Das Streben nach Shared Value muss die Gesamtstrategie eines Unternehmens bestimmen, damit es durch...
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Libristo code: 09096272
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Das Streben nach Shared Value muss die Gesamtstrategie eines Unternehmens bestimmen, damit es durch diesen Ansatz gesellschaftliche Herausforderungen lösen und zugleich seine Profitabilitätsziele erreichen kann diese These legt Claudia Fichtenbauer ihrer Forschung zugrunde. Die Autorin erarbeitet ein theoretisches Modell auf Basis der Theorie U nach C. O. Scharmer, die originär als Rahmen zur Kreierung von Innovationen gilt, und untersucht, wie der Strategieentwicklungsprozess zu gestalten ist. Auf diesen Erkenntnissen aufbauend führt sie eine qualitative Befragung zur Vollendung dieses Strategieentwicklungsprozesses durch.
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About the book
Full name
Creating Shared Value
Author
Claudia Fichtenbauer
Language
German
German
Binding
Book - Paperback
Date of issue
2014
Number of pages
103
EAN
9783658079833
ISBN
3658079835
Libristo code
09096272
Publishers
Springer Gabler
Weight
159
Dimensions
148 x 210 x 7
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