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Corporate Communication
Language
English
English
Book
Hardback
Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, st...
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Libristo code: 06679140
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513 b
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Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to a managerial or PR perspective, this book prov
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About the book
Full name
Corporate Communication
Author
Klement Podnar
Language
English
English
Binding
Book - Hardback
Date of issue
2014
Number of pages
226
EAN
9781138804708
ISBN
9781138804708
Libristo code
06679140
Publishers
Taylor & Francis Ltd
Weight
590
Dimensions
156 x 234 x 20
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