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Corporate Co-Evolution - The Life and Death of Telemig

Name: Corporate Co-Evolution - The Life and Death of Telemig
Brand: John Wiley and Sons Ltd
SKU: 04954597
Price: 55.79 EUR
Availability: InStock
Author: Suzana B. Rodrigues
ISBN: 9781405121644

Suzana B. Rodrigues

Language

English

Book Hardback

Libristo code: 04954597

Publishers John Wiley and Sons Ltd, March 2008

Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles... Full description

Libristo code: 04954597

137 b

55.79 € VAT included

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Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company. * Analyzes the different domains of the corporate environment - economic, social, cultural and political - that impact on the evolution of companies * Traces the multi-level changes in a major Brazilian telecommunications company, uncovering the dynamics of change over the course of 30 years * Develops a broader contextual and historical perspective that enriches our understanding of today's international corporate environment * Includes a general introduction to the complex political factors in the corporate environment that impact the growth of companies * Co-authored by internationally-renowned author and business consultant, John Child