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Consumer Behavior and Insights
Language
English
English
Book
Paperback
Consumer Behavior presents a new approach to teaching consumer behaviour; Szmigin, Piacentini and Ph...
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Libristo code: 28383345
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Consumer Behavior presents a new approach to teaching consumer behaviour; Szmigin, Piacentini and Phillips move beyond traditional psychological learning to acknowledge more holistic perspectives of consumer behaviour and incorporate new areas of research,
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About the book
Full name
Consumer Behavior and Insights
Language
English
English
Binding
Book - Paperback
Date of issue
2021
Number of pages
592
EAN
9780190857134
ISBN
0190857137
Libristo code
28383345
Publishers
Oxford University Press, USA
Weight
1042
Dimensions
201 x 251 x 25
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