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Consommation Responsable

Name: Consommation Responsable
Brand: Omniscriptum
SKU: 07175300
Price: 46.59 EUR
Availability: InStock
Author: Vincent Treuil
ISBN: 9783841785787

de l'Intention l'Action

Vincent Treuil

Language

French

Book Paperback

Libristo code: 07175300

Publishers Omniscriptum, February 2018

Le recours a des instruments d information, d e ducation, d incitation, de social, semblent pouvoir... Full description

Libristo code: 07175300

114 b

46.59 € VAT included

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Le recours a des instruments d information, d e ducation, d incitation, de social, semblent pouvoir e tre utilise s comme des leviers d action, mais ne semblent pas pouvoir, a eux seuls pris individuellement, induire de profonds changements de comportements des consommateurs. Nous savons que les me canismes de prise de de cision et les comportements sont complexes a appre hender et font l objet d une forte re sistance au changement. Les me canismes et dispositifs que nous avons cherche a identifier comme e tant des leviers d action potentiels doivent e tre inte gre s a une de marche globale d information et d incitation au changement.