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English
Book
Paperback
1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argu...
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Libristo code: 08662569
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1.2Given that competitor analysis is an essential component of corporate strategy, Porter(1980) argued that most firms do not conduct this type of analysis systematically enough.Rather, a lot of firms operate on what he calls "informal impressions, conject
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About the book
Full name
Competitor Analysis
Author
Jacob Varghese
Language
English
English
Binding
Book - Paperback
Date of issue
2012
Number of pages
80
EAN
9781467874038
ISBN
9781467874038
Libristo code
08662569
Publishers
AuthorHouse
Weight
97
Dimensions
127 x 203 x 4
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