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Spanish
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El comercio electrónico es un factor clave para el desarrollo de las empresas en una época globaliza...
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Libristo code: 02936934
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El comercio electrónico es un factor clave para el desarrollo de las empresas en una época globalizada. La presente investigación se enfatiza en el uso de los e-process como estrategia de desarrollo de ventaja competitiva. Se llega a entender el concepto teórico de comercio electrónico, definido como cualquier forma de transacción comercial, donde las partes involucradas interactúan de manera electrónica, estableciendo una relación directa con la teoría de ventaja competitiva la cual le permite a una empresa establecer una diferencia con sus competidores, a través de la generación de valor obteniendo mayores beneficios.
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About the book
Full name
Comercio Electrónico
Author
Denis Benavides
Language
Spanish
Spanish
Binding
Book - Paperback
Date of issue
2016
Number of pages
108
EAN
9783639781694
Libristo code
02936934
Publishers
EAE
Weight
179
Dimensions
150 x 220 x 6
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