Contact
How to shop
Delivery
Shopping guide
Coffee Paradox
Global Markets, Commodity Trade and the Elusive Promise of Development
English
273 b
Delivery to Austria
30-day return policy
Customers also purchased
The global coffee chain is currently characterized by a paradoxical coexistence of a 'coffee boom' in consuming countries and a 'coffee crisis' in producing countries. This book shows that the 'coffee paradox' exists because the coffee farmers sell and the coffee consumers buy embed increasingly different 'attributes'. The distribution of value along the coffee chain is then determined by how actors define, control and value its different attributes - given a certain demand and supply situation. The authors argue that the passage from the 'economy of things' to the 'economy of ideas' leaves limited perspectives for primary commodity producers. At the same time, new opportunities provided by 'speciality' and 'ethical' markets can be exploited - but only if producers become more active in shaping standards, producing new attributes, adding service activities to a product, and controlling intellectual property rights associated to the identity of a product.
About the book
English
Give this book today
It's easy
1 Add to cart and choose Deliver as present at the checkout 2 We'll send you a voucher 3 The book will arrive at the recipient's addressYou might also be interested in
Hi! I'm Libroamiko, your book advisor.
How can I help you?