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CIM Marketing Dictionary
Language
English
English
Book
Paperback
Containing over 3,000 terms, this dictionary spans a range of modern marketing and associated termin...
Full description
Libristo code: 06753968
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97 b
97 b
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Containing over 3,000 terms, this dictionary spans a range of modern marketing and associated terminology. It is intended for marketing professionals including marketing managers and directors, sales, marketing communications managers, specialists involved in purchasing, export and many other fields.
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About the book
Full name
CIM Marketing Dictionary
Author
John Stapleton
Language
English
English
Binding
Book - Paperback
Date of issue
1996
Number of pages
332
EAN
9780750623469
ISBN
9780750623469
Libristo code
06753968
Publishers
Taylor & Francis Ltd
Weight
408
Dimensions
215 x 136 x 25
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