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Billion-Dollar Branding
Language
English
English
Book
Paperback
Ask 10 people what branding is. You'll get 10 different answers. Mainly, those answers will be about...
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Libristo code: 08801437
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Ask 10 people what branding is. You'll get 10 different answers. Mainly, those answers will be about things like logos, colors, fonts, jingles, or ads. The only apparent truth: Branding is the single most misunderstood concept in American marketing. But for the businesses who understand brand, life becomes much easier --- and much more profitable.
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About the book
Full name
Billion-Dollar Branding
Author
Blaine Parker
Language
English
English
Binding
Book - Paperback
Date of issue
2012
Number of pages
200
EAN
9781614482727
ISBN
9781614482727
Libristo code
08801437
Publishers
Morgan James Publishing llc
Weight
303
Dimensions
152 x 228 x 12
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