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Balanced Scorecard

Name: Balanced Scorecard
Brand: Harvard Business Review Press
SKU: 04174849
Price: 35.89 EUR
Availability: InStock
Author: David P. Norton
ISBN: 9780875846514

David P. Norton

Language

English

Book Hardback

Libristo code: 04174849

Publishers Harvard Business Review Press, September 1996

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance... Full description

Libristo code: 04174849

88 b

35.89 € VAT included

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Balanced Scorecard David P. Norton

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The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.