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Based on an archetypal personality test, this book offers valuable insights into the interaction of personalities in startup teams. It presents personality profiles developed by entrepreneurship experts from Germany, Israel and Kenya through surveys and interviews. Specific profiles for entrepreneurial teams were created, such as the artist with unconventional ideas, the leader who focuses on achieving goals, the mentor who moderates the team, or the hero who shows resilience in the face of setbacks. With the included personality test, the book offers entrepreneurs, investors and mentors a tool to improve the interpersonal processes in startup teams.
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