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Advertising Campaign Strategy
Language
English
English
Book
Paperback
How do you orchestrate the next great advertising campaign? You can find out with Advertising Campai...
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Libristo code: 02477745
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How do you orchestrate the next great advertising campaign? You can find out with Advertising Campaign Strategy: A Guide to Marketing Communication Plans. Inside you'll see step-by-step how to take a great idea through the complete advertising process. And because it's focused on campaigns, Advertising Campaign Strategy: A Guide to Marketing Communication Plans is loaded with the tips you'll need to succeed in the class now and get your project chosen in the future.
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About the book
Full name
Advertising Campaign Strategy
Author
Donald Parente
Language
English
English
Binding
Book - Paperback
Date of issue
2014
Number of pages
432
EAN
9781133434801
ISBN
1133434800
Libristo code
02477745
Publishers
Cengage
Weight
550
Dimensions
163 x 233 x 16
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