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Advanced Focus Group Research
Language
English
English
Book
Paperback
Specifically written for researchers and students with a fundamental knowledge of focus group resear...
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Libristo code: 04683857
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195 b
195 b
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Specifically written for researchers and students with a fundamental knowledge of focus group research, the book gives numerous examples of what researchers should and should not do in designing their own research projects. In addition, it critically examines the limits of focus groups and suggests how to use focus groups for nontraditional research tasks.
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About the book
Full name
Advanced Focus Group Research
Author
Edward F. Fern
Language
English
English
Binding
Book - Paperback
Date of issue
2001
Number of pages
264
EAN
9780761912491
ISBN
0761912495
Libristo code
04683857
Publishers
SAGE Publications Inc
Weight
374
Dimensions
156 x 229 x 14
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