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Dear customers, due to a public holiday, customer support is not available today. We will attend to your requests the next business day. Thank you for your understanding.
Active Consumer
Language
English
English
Book
Paperback
The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring ne...
Full description
Libristo code: 06667835
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177 b
177 b
72.29
€
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The Active Consumer discusses how consumers seem to delight in trying new solutions and exploring new combinatory possibilities. This book provides an economic-theoretical understanding of this phenomenon and the many ways in which innovation can
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About the book
Full name
Active Consumer
Author
Marina Bianchi
Language
English
English
Binding
Book - Paperback
Date of issue
2014
Number of pages
288
EAN
9781138007147
ISBN
9781138007147
Libristo code
06667835
Publishers
Taylor & Francis Ltd
Weight
530
Dimensions
156 x 234
Categories
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