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Achieving a Strategic Sales Focus

Language EnglishEnglish
Book Paperback
Book Achieving a Strategic Sales Focus Tony Douglas
Libristo code: 02957726
Publishers Oxford University Press, June 2016
The main aim of this book is to consider how the sales function informs business strategy. The book... Full description
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The main aim of this book is to consider how the sales function informs business strategy. The book considers how sales organisations are responding to increasing competition, more demanding customers and more complex selling environment, and offers discussions of some of the possible solutions to these challenges.

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About the book

Full name Achieving a Strategic Sales Focus
Author Tony Douglas
Language English
Binding Book - Paperback
Date of issue 2016
Number of pages 224
EAN 9780198706649
ISBN 0198706642
Libristo code 02957726
Weight 340
Dimensions 234 x 156 x 21
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